Sunday, September 20, 2015

Research Tool: Install Your Product in IKEA

So, genius idea here. These guys wanted to know if their product would sell to the masses...so they dropped it in front of their target market (but not at Target). Check out the dope vid below. Also - props to Ikea for being so laid back about the whole deal...maybe I'll do this myself.


https://www.youtube.com/watch?t=175&v=oVjOMP7ziKA

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